Dana Cox

Design leadership + strategic systems thinking

First and foremost, I’m a catalyst. Guiding teams to create engaging product and brand experiences that align vision with execution.

My focus is building systems, cultures, and momentum that support strong brands, effective products, and confident execution – especially in complex environments.

Design Systems    ·    Team Leadership    ·    Product Strategy    ·    Operations

Leadership Approach

I lead by building clarity from complexity – defining design vision, establishing operational rigor, and creating the conditions for teams to deliver exceptional work at scale.

01

Build Design Culture

Great work starts with great teams. I cultivate environments where designers feel empowered to do their best work—balancing autonomy with alignment.

02

Systems Over Projects

Design leadership means thinking beyond individual deliverables. I establish frameworks, processes, and systems that enable teams to scale efficiently.

03

Bridge vision and execution

Strategy without craft is hollow. I connect high-level product vision to tangible design decisions, ensuring consistency from concept through launch.

04

Lead Through Influence

Design impact requires cross-functional partnership. I build trust with product, engineering, and leadership to position design as a strategic driver.

Metric 1

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Metric 1

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Metric 1

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Metric 1

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Selected Clients

I’ve partnered with organizations ranging from ambitious startups to established brands – unified by a commitment to doing meaningful work.

Rocket Software

Tech/AI

John Hancock

Fintech

Insulet

Healthcare

Manulife

Fintech

Blue Seal

E-Commerce

Cloudera

Tech/AI

Let’s build something
exceptional together

I’m currently exploring leadership opportunities where I can elevate design teams, shape product direction, and build systems that scale – particularly in organizations committed to meaningful impact.